What do young investors want? They want to make money, of course. But they also want to make their own decisions and not spend a lot of money on fees. These three apps are some of the most popular and useful for Millennials and Gen Z.
Robin Hood: When it comes to the go-to investing app for Gen Z and millennials, Robinhood rules. Its pluses: no commissions, fast executions, a fun interface and a wide range of stock and crypto options. Robinhood, however, is weaker than other investment apps in portfolio reporting, especially for tax planning – as many Robinhooders with large capital gains find out when doing their income taxes.
E-commerce : When E-Trade launched in 1982, it was the Robinhood of its day – a high-tech disruptor of the traditional way of buying stocks. With its low commissions, it became a fierce anti-establishment competitor to venerable Wall Street corporations – until it was taken over by one such corporation, Morgan Stanley, in 2020. E-Trade offers tons of sortable portfolio data, robust stock filters, and plentiful tax reporting to help avoid an April 15th nightmare, especially for Gen Z and Millennials, many of whom do their own taxes.
Coinbase: Looking to invest in bitcoin, ethereum, dogecoin, or one of many other digital tokens? This application from the leading US cryptocurrency exchange facilitates super-fast executions. Coinbase offers tutorials for new and experienced crypto investors as well as social media dedications so you can discuss and debate buying opportunities. It comes with a top notch digital “wallet” to store your crypto or send it to others.